Every day, companies are faced with more and more evidence, presenting how changes in marketing should be made. Businesses are moving away from the more traditional methods and putting more focus into digital - for Zimpli Kids, it was putting considerable resource into YouTube!
YouTube is by a massive margin, the most visited website by children worldwide and has played a major role in getting Zimpli Kids into the fantastic position we are in today! In just over three years, our products Gelli Baff, Slime Baff, Slime Blaster and SnoBalls have clocked up over 7.7 BILLION views on YouTube from independent reviewers worldwide. We are currently averaging over 5 million new views EVERY DAY, that's over 50 new views EVERY SECOND of EVERY DAY
Our YouTube exposure has given us superb brand awareness worldwide, with well over 1,000 independent YouTubers from the UK, North & South America, Australia, Europe and Asia sharing our products on their channels. This has created demand for our range throughout the world, resulting in great sell through results at retail.
YouTube is by a massive margin, the most visited website by children worldwide and has played a major role in getting Zimpli Kids into the fantastic position we are in today! In just over three years, our products Gelli Baff, Slime Baff, Slime Blaster and SnoBalls have clocked up over 7.7 BILLION views on YouTube from independent reviewers worldwide. We are currently averaging over 5 million new views EVERY DAY, that's over 50 new views EVERY SECOND of EVERY DAY
Our YouTube exposure has given us superb brand awareness worldwide, with well over 1,000 independent YouTubers from the UK, North & South America, Australia, Europe and Asia sharing our products on their channels. This has created demand for our range throughout the world, resulting in great sell through results at retail.
Click here to check out the results
Turn water into thick, colourful goo and back again! |
Turn your bath water into a gooey, oozy bath of slime! |
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Just add water to create SnoBalls all year round! |
Create your own miniature adventure with Gelli Worlds! |